Covid-19 Endsofttech Web Solutions is fully operational during this Covid-19 Pandemic.​ We make sure that we follow the IATF Guidelines to keep each and everyone of us safe while we work in our commitment to help businesses succeed more online.​
What’s a cookie?

A cookie is a small text file that is downloaded to your computer that gives you a more personalised experience when using our website. They are not harmful and are not used to identify you personally.

For example, a cookie can record certain information about a visitor to a website to tailor their options for when they next visit. Cookies can also be used to analyse traffic and for advertising and marketing purposes.

Cookies are used by nearly all websites and do not harm your system.

Most internet browsers will allow you to turn off cookies if you wish, you should refer to the Help guide of your browser to learn how to do this. But please remember that disabling or blocking cookies may impact your ability to use websites and the services that they offer.

By continuing to use this website we at Endsofttech Web Solutions will assume that you are happy with our cookie policy and that we can place cookies on your computer device.

Some tools you may find useful for working with cookies:

Google Analytics Opt-out Browser Add-on – https://tools.google.com/dlpage/gaoptout
Your Online Choices – http://www.youronlinechoices.com/uk/
To learn more about cookies visit:

All about Cookies – http://www.allaboutcookies.org/

How do we use cookies?
We use cookies to track your use of our website. This enables us to understand how you use the site and track any patterns with regards how you are using our website. This helps us to develop and improve our website as well as products and / or services in response to what you might need or want.
Types of Cookies

Session cookies
These are only stored on your computer during your web session and are automatically deleted when you close your browser – they usually store an anonymous session ID allowing you to browse a website without having to log in to each page but they do not collect any personal data from your computer; or

Persistent cookies
A persistent cookie is stored as a file on your computer and it remains there when you close your web browser. The cookie can be read by the website that created it when you visit that website again. We use persistent cookies for Google Analytics.

Cookies can also be categorized as follows
Strictly necessary cookies These cookies are essential to enable you to use the website effectively, such as when buying a product and / or service, and therefore cannot be turned off. Without these cookies, the services available to you on our website cannot be provided. These cookies do not gather information about you that could be used for marketing or remembering where you have been on the internet.

Performance cookies These cookies enable us to monitor and improve the performance of our website. For example, they allow us to count visits, identify traffic sources and see which parts of the site are most popular.

Functionality cookies These cookies allow our website to remember choices you make and provide enhanced features. For instance, we may be able to provide you with news or updates relevant to the services you use. They may also be used to provide services you have requested such as viewing a video or commenting on a blog. The information these cookies collect is usually anonymised.
Cookies We Use
Necessary Cookies These help to make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies:
Cookie NameProviderPurposeTypeExpiry
__cfduid CloudFlare Used by the content network, Cloudflare, to identify trusted web traffic HTTP 1 Year
__lc_cid
__lc_mcid
__lc_cst
__lc_mcst
__livechat
__livechat_lastvisit
accounts.livechatinc.com Necessary for the functionality of the website’s chat-box function. HTTP 3 Years
AWSALB process.iconnode.com Registers which server-cluster is serving the visitor. This is used in context with load balancing, in order to optimize user experience. HTTP 6 Days
CONSENT google.com Used to detect if the visitor has accepted the marketing category in the cookie banner. This cookie is necessary for GDPR-compliance of the website. HTTP 19 Years
local_storage_support_test twitter.com The cookie is used in context with the local-storage function in the browser. This function allows the website to load faster by re-loading certain procedures. HTML Persisitent
PHPSESSID blog.endsofttech.com Preserves user session state across page requests. HTTP Session
Preference Cookies
These allow a website to remember information that changes the way the site behaves or looks. Without these cookies a website should still work but the experience may be less functional:
Cookie NameProviderPurposeTypeExpiry
_ga
_gat
_gid
Google Analytics Registers a unique ID that is used to generate statistical data on how the visitor users the website. HTTP 2 Years
_omappvp endsofttech.com
blog.endsofttech.com
This cookie is used to determine if the visitor has visited the website before, or if it is a new visitor on the website. HTTP 11 Years
PugT pubmatic.com Used to determine the number of times the cookies have been updated in the visitor’s browser. used to optimize the website’s server efficiency. HTTP 29 days
personalization_id twitter.com This cookie is set by Twitter – The cookie allows the visitor to share content from the website onto their Twitter profile. HTTP 2 Years
Marketing Cookies
These are used to track visitors to a website with the intention or displaying advertisements that are relevant to the user, these may include cookies set and collected by our third-party advertisers or providers:
Cookie NameProviderPurposeTypeExpiry
__adroll
__adroll_fpc
ar_v4
AdRoll Used to identify the visitor across visits and devices. This allows the website to present the visitor with relevant advertisement – The service is provided by third party advertisement hubs, which facilitate real-time bidding for advertisers. HTTP 1 Year
ar_v4 endsofttech.com Optimises ad display based on the user’s movement combined and various advertiser bids for displaying user ads. HTTP 1 Year
_hjIncludedInSample endsofttech.com
blog.endsofttech.com
Determines if the user’s navigation should be registered in a certain statistical place holder. HTTP Session
_te_ endsofttech.com Registers a unique ID that identifies a returning user’s device. The ID is used for targeted ads. HTTP Session
_cc_aud
_cc_cc
_cc_dc
_cc_id
crwdcntrl.net Collects an o n ymo u s statistical data related to the user’s web site visits, such as the number o f visits, average time spent on the web site and what pages have been loaded . The p rp o se is to segment the web site’s users according to factors such as demographics and geographical location , in order to enable media and marketing agencies to stru ctu re and understand their target groups to enable customised online advertising. HTTP 270 days
1P_JAR google.com Collects information on visitor behaviours on multiple websites. This information is used on the website, in order to optimize the relevance of advertisements. HTTP 29 days
adrl outbrain.com This cookie registers data on the visitor. The information is used to optimize advertisement relevance. HTTP 3 months
APID advertising.com Collects information on visitor behaviour on multiple websites. This information is used on the website, in order to optimize the relevance of advertisement. HTTP 1 year
IDE doubleclick.net Used by Google DoubleClick to register and report the website user’s actions after viewing or clicking one of the advertiser’s ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user. HTTP 1 year
Bkdc
bku
bluekai.com Registers anonymised user data, such as IP address, geographical location, visited websites, and what ads the user has clicked, with the purpose of optimising ad display based on the user’s movement on websites that use the same ad network. HTTP 180 days
c bidswitch.net Regulates synchronisation of user identification and exchange of user data between various ad services. HTTP 1 year
cm/b/out
cm/g/in
cm/g/out
cm/index/out
cm/n/out
cm/o/out
cm/triplelift/out
d.adroll.com Used to present the visitor with relevant content and advertisement – The service is provided by third party advertisement hubs, which facilitate real-time bidding for advertisers. PIXEL Session
CMDD
CMPRO
CMPS
CMRUM3
CMSC
CMST
casalemedia.com Collects anonymous data related to the user’s visits to the website, such as the number of visits, average time spent on the website and what pages have been loaded, with the purpose of displaying targeted ads. HTTP 1 day
Fr
Tr
_fbp
facebook.com Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. HTTP 3 months
i/jot
i/jot/syndication
twitter.com Sets a unique ID for the visitor, that allows third party advertisers to target the visitor with relevant advertisement. This pairing service is provided by third party advertisement hubs, which facilitates real-time bidding for advertisers. PIXEL Session
idsync/ex/receive tapad.com Sets a unique ID for the visitor, that allows third party advertisers to target the visitor with relevant advertisement. This pairing service is provided by third party advertisement hubs, which facilitates real-time bidding for advertisers. PIXEL Session
int/lotame sync.sharethis.com Used in context with the share-button toolbar. Determines which and how many share-buttons are shown to the visitor. PIXEL Session
IDE doubleclick.net Used by Google DoubleClick to register and report the website user’s actions after viewing or clicking one of the advertiser’s ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user. HTTP 1 year
IDSYNC advertising.com Identifies if the cookie-data needs to be updated in the visitor’s browser – This is determined through third-party ad-serving-companies. HTTP 1 year
KRTBCOOKIE_#
PUBMDCID
pubmatic.com Registers a unique ID that identifies the user’s device during return visits across websites that use the same ad network. The ID is used to allow targeted ads. HTTP 399 days
NID google.com Registers a unique ID that identifies a returning user’s device. The ID is used for targeted ads. HTTP 6 months
r/collect doubleclick.net This cookie is used to send data to Google Analytics about the visitor’s device and behavior. It tracks the visitor across devices and marketing channels. PIXEL Session
rum casalemedia.com Collects data related to the user’s visits to the website, such as the number of visits, average time spent o n the website and what pages have been loaded, with the purpose of displaying targeted ads. PIXEL Session
T_gid
taboola_usg
taboola.com This cookie assigns a specific visitor ID, when the visitor interacts with ads or content from the website – this allows the website to target the visitor with similar ads or content. HTTP 1 year
tap.php rubiconproject.com Registers data on visitor such as IP addresses, geographical location and advertisement interaction . This information is used optimize the advertisement on websites that make use of Rubicon Project-services. PIXEL Session
test_cookie doubleclick.net Used to check if the user’s browser supports cookies. HTTP 1 day
tluid 3lift.com This cookie is used to identify the visitor and optimize ad-relevance by collecting visitor data from multiple websites – the exchange of visitor data is normally provided by a third-party data-center or ad-exchange. HTTP 3 months
tuuid bidswitch.net Registers whether or not the user has consented to the use of cookies. HTTP 1 year
Tuuid_lu
ul_cb/sync
sync
bidswitch.net Contains a unique visitor ID, which allows Bidswitch.com to track the visitor across multiple websites. This allows Bidswitch to optimize advertisement relevance and ensure that the visitor does not see the same ads multiple times. HTTP 1 year
w/1.0/sd
i
openx.net Registers data on visitors such as IP addresses, geographical location and advertisement interaction . This information is used optimize the advertisement on websites that make use of OpenX.net services. PIXEL Session
xuid 3lift.com Used to present the visitor with relevant content and advertisement – The service is provided by third party advertisement hubs, which facilitate real-time bidding for advertisers. PIXEL Session